pistons new floor

Remember our secret project this past November? This is it. We were honored to be able to provide footage for our new friends at Palace Sports and Entertainment in Auburn Hills - covering their project at Horner Flooring. Over the course of a week and a half, we spent some quality time with King from StandUP Media and an arsenal of gear - covering the process of the final stages of the creation of a new floor for the Detroit Pistons. Using a trio DSLRs and an x100, we captured panning shots, features, and interviews in multiple locations - (which is why we chose King for this job!) A neat trick was mounting a Nikon D700 with a 17mm lens to a scissor lift to capture a single shot, every 5 minutes, for 24 hours, for 5 days. No room for error once it was setup either: manual everything from focus, to white balance to make every shot for 5 days identical. The real trick however was trying to get down from the top of a 15' high platform once we were in place. Um, yeah... hindsight... Doug and his team at Horner were great to work with, and running the interviews was a highlight of this job. Stan and his media team at the Palace were equally fabulous, and produced this 3:22 video. Can't wait to see the floor with some players on it. Fun![fusion_builder_container hundred_percent="yes" overflow="visible"][fusion_builder_row][fusion_builder_column type="1_1" background_position="left top" background_color="" border_size="" border_color="" border_style="solid" spacing="yes" background_image="" background_repeat="no-repeat" padding="" margin_top="0px" margin_bottom="0px" class="" id="" animation_type="" animation_speed="0.3" animation_direction="left" hide_on_mobile="no" center_content="no" min_height="none"]

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